Project title and summary:

Snack/Tea Shop Branding; create a mascot for a fictional or real tea shop, create decorative elements that help convey a welcoming atmosphere while also providing useful information to give you the best dining experience.

Medium

Photoshop

Stencyl

Provide a detailed description of the project. If an animation, specify length and frames per second.

A branding package of animated graphics for a tea/snack shop. There will be 3-5 looping animations, 3 of them will be small/medium scale, used for a digital menu. One will be a simple animation of the character "Fun" Animation: Not-so-limited animation of the brand character promoting the shop, talking to the customers about the store (with speech bubbles), introducing a new snack or tea flavor. Informational animation: For the tea section, it will have an animated guide on how to choose your toppings, sweetness levels, etc For the snack section, possibly have a guide for how to eat certain items that are unfamiliar to customers. (put this into the interactive menu itself)

Large Scale Animation: Limited animation of a larger, more elaborate scene that enhances the atmosphere of the store itself. Either a fantasy scene that plays off of the brand's aesthetic, or a more realistic scene of fictional characters dining at the store (chatting with other characters, eating/drinking, playing card games, etc.)

What is the ideal presentation for your project?

Projection onto wall and display on large monitor or laptop Display of mockup of wall projection in fictional store (For example: loaded onto a laptop on a desk, projected on a wall, printed and mounted on a gallery wall, mobile, multi-use)

List the number of visual assets needed for this project. Specify the number of colors, size, style, type, etc. Group and sort them by complexity.

List any other assets needed for this project.

1 or 2 audio tracks that fit the brand Physical menu? Branding for to-go box/ tea cup

If your project involves interactivity, list the ways in which the user or player interfaces with the project:

Indirect interactivity. You will feel like you are dining with the characters, but they do not actually react to you; just give the illusion that they are. If possible, I want to make an interactive menu optimized for touch screen devices

If your project involves multiple paths or endings, list them here:

none

If code is involved in your project, list the functionality needed: